Using Technology to Address Medication Access

In conclusion, the market for medications in the United States is broad, confusing, and often arbitrary. Information gaps open the market to manipulative direct-to-consumer advertising by pharmaceutical companies. Perhaps the services described in this article could undermine the appeal for drugs that appear on major TV channels. If you’re told that the premium medication you’ve been sold on TV is essentially no better than a generic, you can save yourself and your insurer a lot of money. It’s daunting to pull together all the public sources of help, but well-designed technology can do it fast enough to help doctors and patients find cheaper solutions during a clinical visit. However, many gaps exist that could be filled with better real-time sources of information. This article has focused on cost and access, two tangible and pressing issues in medication adherence later articles will look at a range of other issues. Do patients know how to take their medication, and why it’s important? Are they searching for alternative treatments? Do they need a closer and more trusting relationship with health care providers?
Source: EMR and HIPAA - Category: Information Technology Authors: Tags: Ambulatory Analytics/Big Data Clinical Communication and Patient Experience Health IT Company Healthcare IT Hospital - Health System LTPAC AdhereHealth athenahealth Babylon Health Cognizant Colin Banas DrFirst Medication Access Source Type: blogs